The art of storytelling exists since time immemorial. The beauty of technology is that we can make use of it to tell visceral and complex stories in just a few minutes. A promo or brand video is one of the best ways to tell clients your story and promote your services. A well-structured and eye-catchy brand video creates that buzz around your brand and increases client awareness, especially now with the rise of video content on LinkedIn and video being more adopted overall.
The very first thing to consider if you are going to create a brand video is sharing your own story. It all starts with writing a video script that’s optimized for retention.
Be it your hobbies, loved ones, career, favorite songs and movies, how you first set up your business, or whatever matters to you, your clients will love it. A promo video adds more personality to your brand and shows potential clients that you are also human and ready to connect with them. Remember, the crux of the matter is to cause positive emotions with your footage. You can hire a videographer to create a video for you based on your story.
We have put together 20 creative powerful brand videos for your inspiration from some of the best explainer video production agencies. Maybe you’ll find some cool ideas to implement in your future projects. Who knows? We might just find about you online.
The Minnetonka Story
Photographer Promo for Jessica Roberts
128 Years of Coca-Cola’s History in 2 Minutes
Dr. Martens – The History
Direct Brand Video
The History of Apple in 2 Minutes
Imagine The Possibilities | Barbie
KI: Michael Levin
74 Years of McDonald’s Marketing in Two Minutes
Cadabbra — Brand Animation
Promo for Brazilian photografer Fernanda Petelinkar
Bond. Brand Loyalty
Experience Pana Photography
Panda Brand Video
We Are Trendi Creative
Apple – Perspective
Xbox One: The Best-Selling Console in America
2015 Smith Brand Video
Which story do you think resonates most with your persona? Show us some love by sharing this post on social media. Also, subscribe for more daily snippets of creative designs!